Zapier
Zapier connects 9,000+ apps with the shallowest learning curve in the class — free for 100 tasks a month, paid from $19.99/mo, and priced per completed task rather than per step or per seat.
Verified against: zapier.comzapier.com as of 2026-09-25
Quick verdict: Zapier is the default answer when the people building automations are not engineers and the integrations are mainstream. It scores 4.2/5 with the class's best ease score (5/5) and best stability (5/5): 9,000+ apps, a free tier at 100 tasks/mo, Professional from $19.99/mo billed annually and Team from $69/mo with 25 seats and SAML SSO. The constraint is arithmetic, not capability. A task is one completed action, so a five-action Zap running 500 times a month consumes 2,500 tasks — far past Professional's 750. Against Make's credit model or n8n's per-execution model, Zapier costs multiples more for the same workload. Choose it for speed to first automation and app breadth; move to Make or n8n once monthly volume becomes the line item that matters. Prices re-checked 2026-09-25 against official pricing pages.
- Our rating: 4.2/5
- Strongest dimension: Functionality (5/5, verified against official sources)
- Weakest dimension: Localization (3/5, verified against official sources)
- Pricing: Free plan · $19.99/mo (Professional, annual)
- Verification: Research-only pass over official sources, last checked 2026-09-25. Sources: zapier.com, zapier.com
Zapier pricing details
- Free plan available
- 14-day free trial on paid plans
- paid plans from $19.99/mo (Professional, annual)
- professional ~$29.99/mo · Team ~$103.50/mo (pay-monthly; the vendor quotes annual rates first, annual saves ~33%)
- professional $19.99/mo · Team $69/mo (billed annually, ~33% cheaper)
Task-based: one task = one action a Zap successfully completes, and the trigger does not count. Free gives 100 tasks/mo, unlimited Zaps but two-step Zaps only, and 1 seat. Professional starts at 750 tasks/mo and scales by tier (1,500 $29.99, 3,000 $49.99, 5,000 $69.99, up to 2M at $5,999/mo); Team starts at 2,000 tasks and includes 25 seats with SAML SSO. Filters, Paths and Formatter steps do not consume tasks. Every plan includes unlimited Zaps, Tables, Forms and Zapier MCP. Enterprise is quote-only.
In our index: Free plan (100 tasks/mo); paid from $19.99/mo billed annually ($29.99/mo monthly) — Professional at 750 tasks
How Zapier scores across our 6 index dimensions
- Functionality: 5/5 (verified against official sources)
- Usability: 5/5 (verified against official sources)
- Stability: 5/5 (verified against official sources)
- Collaboration: 4/5 (verified against official sources)
- Localization: 3/5 (verified against official sources)
- Value: 3/5 (verified against official sources)
Score rationale: Research-only, vendor pages: 9,000+ app directory and the easiest builder in the class; value docked because task-based billing is the most expensive per unit of work at volume.
What Zapier does well
- Largest app directory in the class at 9,000+ integrations, with unlimited Zaps on every tier including Free.
- Shallowest learning curve: a working two-step Zap takes minutes, and Filters, Paths and Formatter steps do not consume tasks.
- Free plan is genuinely usable for evaluation — 100 tasks/mo, with multi-step Zaps and premium apps as the upgrade trigger.
- Every plan now includes Tables, Forms and Zapier MCP, so AI-assistant action layers are not a separate purchase.
Where Zapier falls short
- Task-based billing is the most expensive per unit of work in the class: Professional starts at 750 tasks for $19.99/mo annual, and high-volume pipelines scale into four figures.
- Free plan allows two-step Zaps only and a single seat — anything with branching or shared ownership requires Professional or Team.
- Weakest localisation of the five; the product and documentation are effectively English-only.
How Zapier compares to other Workflow Automation tools
Our index tracks 5 Workflow Automation tools. Zapier sits at 4.2/5, with professional $19.99/mo · team $69/mo (billed annually, ~33% cheaper). Here are the 4 closest alternatives we hold pricing and scoring evidence for.
- Microsoft Power Automate — 4.3/5 · 30-day free trial · $15/user/mo (Premium, paid yearly)
Power Automate is the Microsoft 365-native automation layer: $15/user/mo for cloud and attended desktop flows, $150/bot/mo for unattended RPA, and per-user or per-bot licensing instead of usage metering. - Make — 4.0/5 · Free plan · $12/mo (Core, 10k credits)
Make trades Zapier's linear steps for a visual canvas with routers, iterators and error routes — free for 1,000 operations a month, paid from $12/mo, and the best price per unit of work for complex branching. - n8n — 4.0/5 · Free plan · €20/mo (Starter, annual)
n8n is the only tool in the class you can self-host free with unlimited workflows, executions and users — and on cloud it bills per complete workflow execution, not per step, with JavaScript and Python anywhere in the flow. - Workato — 3.7/5 · Trial and developer sandbox (no free plan) · Quote-only (no published self-serve price)
Workato is the enterprise iPaaS of the class — 1,200+ connectors including SAP, Workday and ServiceNow, recipe lifecycle management and on-prem agents, sold entirely on a sales quote with no published price.
Frequently asked questions about Zapier
How much does Zapier cost?
Free plan available; 14-day free trial on paid plans; paid plans from $19.99/mo (Professional, annual); professional ~$29.99/mo · Team ~$103.50/mo (pay-monthly; the vendor quotes annual rates first, annual saves ~33%); professional $19.99/mo · Team $69/mo (billed annually, ~33% cheaper). Billing detail: Task-based: one task = one action a Zap successfully completes, and the trigger does not count. Free gives 100 tasks/mo, unlimited Zaps but two-step Zaps only, and 1 seat. Professional starts at 750 tasks/mo and scales by tier (1,500 $29.99, 3,000 $49.99, 5,000 $69.99, up to 2M at $5,999/mo); Team starts at 2,000 tasks and includes 25 seats with SAML SSO. Filters, Paths and Formatter steps do not consume tasks. Every plan includes unlimited Zaps, Tables, Forms and Zapier MCP. Enterprise is quote-only. Figures verified 2026-09-25.
Does Zapier have a free plan?
Yes. Zapier has a free tier; paid plans start at $19.99/mo (Professional, annual).
What is Zapier rated in our index?
Zapier sits at 4.2/5 in our index, strongest on functionality (5/5, verified against official sources) and weakest on localization (3/5, verified against official sources). Zapier is the default answer when the people building automations are not engineers and the integrations are mainstream. It scores 4.2/5 with the class's best ease score (5/5) and best stability (5/5): 9,000+ apps, a free tier at 100 tasks/mo, Professional from $19.99/mo billed annually and Team from $69/mo with 25 seats and SAML SSO. The constraint is arithmetic, not capability. A task is one completed action, so a five-action Zap running 500 times a month consumes 2,500 tasks — far past Professional's 750. Against Make's credit model or n8n's per-execution model, Zapier costs multiples more for the same workload. Choose it for speed to first automation and app breadth; move to Make or n8n once monthly volume becomes the line item that matters. Prices re-checked 2026-09-25 against official pricing pages.
What are the drawbacks of Zapier?
Task-based billing is the most expensive per unit of work in the class: Professional starts at 750 tasks for $19.99/mo annual, and high-volume pipelines scale into four figures Free plan allows two-step Zaps only and a single seat — anything with branching or shared ownership requires Professional or Team Weakest localisation of the five; the product and documentation are effectively English-only.
What does Zapier do well?
Largest app directory in the class at 9,000+ integrations, with unlimited Zaps on every tier including Free Shallowest learning curve: a working two-step Zap takes minutes, and Filters, Paths and Formatter steps do not consume tasks Free plan is genuinely usable for evaluation — 100 tasks/mo, with multi-step Zaps and premium apps as the upgrade trigger Every plan now includes Tables, Forms and Zapier MCP, so AI-assistant action layers are not a separate purchase.
How was Zapier verified?
Research-only pass over official sources, last checked 2026-09-25. Sources: zapier.com, zapier.com.
What are the alternatives to Zapier?
We track Make, n8n, Microsoft Power Automate, Workato as the closest alternatives in our Workflow Automation index, and 4 head-to-head comparisons against Zapier are available.